Apprentice Recruitment Portal

ETCO is New Zealand’s leading provider of electrical apprentices and electrical training. In conjunction with Master Electricians NZ, they wanted an online solution for aspiring electrical apprentices to find job openings with potential employers, and for their member electrical contractor companies to be able to find and connect with aspiring apprentices.

Our Solution: Apprentice CONNECT

Working in close collaboration with both the People & Culture and Marketing teams at ETCO, we created Apprentice CONNECT.

Design was based around keeping it clean, simple and intuitive, easy to use on mobile, and exhibiting great UI/UX.

Photo showing a tradie holding a phone showing the Apprentice board on Apprentice CONNECT

The core functionality was based around a two-way job board where apprentices and contractors could search for, and find, each other, along with the ability to build and edit compelling user profiles. We also designed and developed an advertiser dashboard, where electrical contractors could post and manage job adverts, directly search apprentice profiles, manage communications and curate company branding collateral.

Finally, we built an Admin function for ETCO to monitor and manage end user activity on the site.


  • Hosting: AWS - EC2, S3 and RDS
  • Backend: LAMP technology stack
  • Frontend: HTML, CSS, Javascript
  • Integrations: Mailchimp Transactional
Black and white photo of Stuart Simpson

"It was great working with SHS on Apprentice CONNECT. They really get how recruitment and technology can work together. SHS took the time to come in, listen to what we were trying to do, and designed and developed an awesome product."

Stuart Simpson, GM People & Culture, The Electrical Training Company